In collaboration with Microsoft, our studio took the lead in branding and developing an education program aimed at upskilling American citizens in major cities, addressing concerns of being left behind by the evolving workforce. We handled the creative direction, design, and implementation, working alongside program advocates from over 22 cities across America, from New York to Houston. Our modern approach drew inspiration from the Microsoft of yesteryear, particularly defragmentation applications, symbolizing the connection of pixels and dots to forge a brighter future for everyone involved.